Be Electric Studios Virtual Production Ford F-150 Lightning — Ford F-150 Lightning Platinum Matte Black Edition

The Lion and the Firebird, Directed by Daniel Byers, Produced by Katrin Redfern

Award winning collaboration with Michelob ULTRA, the NBA and Cameron Black

LED VIDEO WALL STUDIO

Our LED Video Wall (volume) is a huge curved multi-panel display configuration consisting of many smaller, high pixel density panels, configured to create one single massive LED Video Display.

Specially designed panels without bezels are assembled into larger seamless ultra-high resolution displays. Each panel module is built with all the necessary hardware to attach multiple units together with connections to daisy chain power and video signal to link all the individual panels into one large array.

Say goodbye ro the days of coordinating and permitting costly vehicle shoots. Our dedicated vehicle processing workflow will bring the city streets and mountain passes direct to your production.

Virtual Production Studio

Virtual production studio is the term often used to describe the new video production method utilizing a huge LED wall curving around a central space for props, physical sets and live actors. This space is often referred to as “The Volume”.

It was created by a production team led by producer & director Jon Favreau who created the hit Disney Plus streaming series, The Mandalorian.

Fully three dimensional scenes are rendered in real-time, with the addition of camera tracking and lens encoding technology to create a seamless illusion of shooting on a real-world location.

MULTIPLE SIMULTANEOUS VIDEO SOURCES

Our LED video displays are combined with a powerful media server that can control and output both video and photo images on multiple video displays in either high-definiton or ultra-high definition.

Our media servers also have the ability to input multiple video sources simultaneously that can be scaled and maped to different layers. We are platform agnostic but generally use Resolume for 2D and Unreal Engine for 3D.

High resolution video plates and motion graphics combine with DMX programmable lighting to create compelling visuals for any type of linear project or live event.

The NBA brings joy to billions. Yet its joy isn’t equally accessible to all. Michelob ULTRA needed to plant its flag in the cultural conversation about accessibility in sports.

AWARDS
Cannes Lions 2023
- Entertainment for Sport Grand Prix
- 1 Bronze in Entertainment for Sport
- 1 Gold, 1 Silver in Media
- 1 Silver in Design
- 1 Silver in Radio & Audio
- 1 Bronze in Digital Craft

Gabi Sklar: “Thank God”